Better-fitting Bra to prevent Cosmetic Surgery

Better-fitting Bras (Credit: C.P. Storm)

It is believed that better-fitting bras can reduce the number of unnecessary breast reductions. According to the members of the British Medical Association ill fitting lingerie can be the cause behind more and more women opting for breast reduction surgery.

Breast reduction surgery is one of the most common forms of cosmetic surgery in Britain. A large NHS hospital could carry out over 100 breast reductions a year, costing about £4,500 each. Bringing this number down would result in savings in the hundreds of thousands.

Lingerie manufacturers also agree with the BMA; Emma Chapman, a bra expert with Fayreform, an underwear label, said she had experience of preventing surgery through bras that fit.